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Pivot Tables demystified

Online businesses generate a lot of data. Sales data, marketing data, traffic data etc. Pivot tables can be a useful tool for analysing and extracting useful information from this sea of data. A lot of...

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A curated list of 200 articles for microISVs and startups

I have been steadily adding to the curated list of links on this site. Currently there are links to 200 articles, loosely categorized into topics such as ecommerce, market research, product naming, Pay...

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The microISV test

Ok, so you’ve set yourself up as a one man software company and you’ve made some sales. But are you a real microISV/micropreneur/indie/startup? Take the test below and find out. You checked the number...

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TestLab² offer

The blog is being sponsored this month by TestLab², a software testing and QA company based in the Ukraine. I have used TestLab² on a number of occasions for third party testing of PerfectTablePlan...

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Competition

A couple of years ago I got to drive a Centurian tank. 50 tons of clanking, smoke belching, killing machine. I can only imagine how terrifying it must be for an infantry man up against one of these...

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An experiment with Pinterest

Pinterest is the latest darling on the social media scene. Pinterest reportedly hit ten million monthly unique visitors faster than any other website. It is currently claimed to have some 15 million...

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Farewell to software on CD?

I currently offer a CD as an optional extra when customers buy my wedding table plan software. I have put stamps on so many CD envelopes that I might instinctively lick the Queen’s face if I ever met...

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Monetization: Ads vs Toolbars vs Charging

I believe that the best way for most small software vendors to make money off their software is to charge for it. So I was interested to spot a post on BOS by someone who had tried ads, toolbars and...

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33 tips for giving great technical support at a small software company...

To have the best chance of success you need a great product, great marketing and great support. Many companies with great products and marketing fall down on the support. Good support is essential to a...

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How to sign your Mac OS X App for Gatekeeper

If a prospective customer downloads your software onto Mac OS X 10.8 and it hasn’t been signed, they will see a scary warning: Not good. To run unsigned software they need to go into Mac OS X...

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The world’s fastest Rubik cube solver is made from Lego!

CubeStormer II is the fastest Rubik cube solving robot in the world. It set a Guinness World Record of 5.270s for the fastest robot solving of a Rubik’s Cube in November 2011. I saw it in action on...

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Buying a lean, mean, compiling machine

Nearly two years ago I wrote an article about speccing my ultimate development PC. Somehow there was always something more pressing to do. But I finally took delivery of my shiny new PC this week,...

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VAT basics for software vendors

The dreaded VAT. Ugh. Value Added Tax (VAT) is the European equivalent of sales tax and it is a Royal Pain In The Arse. However, if you are running a business that makes sales in Europe you need to...

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First impressions of the Retina 13″ Macbook Pro

My table planner software runs on Windows and Mac. Previously I took a Windows laptop with me when I was out of the office or on holiday, so that I could provide technical support to my customers. But...

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DarkMarket

This book is an interesting and disturbing glimpse into the world of cyber-crime, particularly online credit card fraud (‘carding’). It also touches on related areas, such as cyber-warfare. It is...

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How I increased sales 50% by adding extra price points

How much should you charge a customer for a product? From a pure economics point of view – as much as the customer is willing to pay. The airlines are masters of this. The people on a typical...

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The 1% fallacy

Here is how to make a fortune writing software: Pick a large and established software market e.g. back-up, anti-virus or customer relationship management (CRM) software. Write a new product for that...

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The brutal truth about marketing your software product

We tend to hear a lot about software industry success stories. But most of us mere mortals have to fail a few times before we learn enough to succeed. In this guest post William Echlin talks about the...

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Ephemeral

My grandfather worked most of his life as a stonemason. Much of that time was spent restoring the ruin of a Bishop’s palace in Sherborne. His work is still visible long after his death. The work of the...

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This blog’s sixth anniversary

I published my first blog post 6 years ago today. I didn’t even notice the fifth anniversary of this blog, so I am going to indulge myself today instead. 277 posts, 3459 (non-spam) comments and over...

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